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XA.net Continues Momentum With Creative Products and Services for Advertisers

Partners Offer Scalable Solutions via the Creative Media Hub SAN FRANCISCO, CA–(Marketwire – August 18, 2010) –  XA.net, providers of advanced online media management and optimization platforms and services, celebrated its third consecutive profitable quarter, and announced the expansion of their partner service offerings with the Creative Media Hub, a marketplace of trusted partners providing [...]

Save $400 & Come See XA.net at OMMA Ad Nets in LA July 19th

XA.net’s VP of Operations Matt Esslinger will be a member of OMMA Ad Net’s panel “Grill the Vendors: Real Time Bidding” Monday, July 19th in Los Angeles, CA.

XA.net CEO Rob Leathern Confirmed as Panelist for SES San Francisco

XA.net CEO Rob Leathern has been confirmed as a “Introduction to Remarketing” panelist for the Search Engine Strategies San Francisco (SES) conference taking place August 16-20th at Moscone West. SES San Francisco is part of the larger Connected Marketing Week, which includes events hosted by the Interactive Advertising Bureau (IAB) and Online Marketing Summit (OMS).

XA.net Joins the IAB

XA.net is proud to announce our membership with the Interactive Advertising Bureau (IAB). This affiliation means a lot to the team at XA.net, as we feel the IAB’s mission is very closely aligned with our own: “On behalf of its members, the IAB is dedicated to the growth of the interactive advertising marketplace, of interactive’s [...]

Lotame and XA.net Partner to Offer Audience Segments

Press release from June 1, 2010. Lotame and XA.net Partner to Offer Audience Segments and Targeting Capabilities to Advertisers and Agencies SAN FRANCISCO, CA–(Marketwire – June 1, 2010) –  Lotame (www.lotame.com) and XA.net (www.xa.net), pioneering providers of advertising technologies and services, have partnered to offer advertisers and agencies access to Lotame’s audience engagement segment data [...]

XA.net Offers Media Buy Transparency

Mpire today announced several new partners, including XA.net for it’s ad verification solution. Partners can add AdXpose tracking to adserving campaigns created through CPMatic.com today, and we will be providing a full reporting integration into our user interface in the next 30 days as part of our BrandX Brand Verification initiative. We will provide partners [...]

Computer Retailer Sees 92% ROI Lift Using XA.net’s CPMatic Platform and eXelate (Marketwire)

Computer Retailer Sees 92% ROI Lift Using XA.net’s CPMatic Platform and eXelate Granular Shopping Data and Dynamic Frequency Optimization Lead to Tremendous Long-Term Advertising Results for XA.net Client SAN FRANCISCO, CA–(Marketwire – March 29, 2010) – XA.net’s CPMatic.com, the first broadly-accessible advertising platform to allow advertisers automated, optimized access to both media and data, and [...]

XA.net: New Name and New Products

XA.net is our company’s new name, and along with it come several enhancements to our products. CPMatic remains the name of our core media + data automation platform, but there are several new enhancements that are being announced in a press release tomorrow. In addition there are several other exciting things we’ll be sharing with [...]