Let’s say you’re a brand manager or a newly-minted social media director of a mid-to large-sized brand. You sit down one day to look at your Facebook presence. Or more importantly, to start analyzing your engagement levels across social media. Chances are, you’re going to fit into one of these five buckets: Newbies: no Facebook [...]

The stats are in (comScore’s anyway), that indicate that in terms of web domains, Google.com may still be boss in terms of number of users, but people are spending more time tuned into Facebook.com – to the tune of 15.5 billion minutes more last month alone. Here’s the data – look at similar numbers of [...]