XA.net has created CPMatic, the smart media buying, data management and optimization engine for managing and running campaigns across real-time and non-real-time inventory. Anyone can sign up for an account to start buying media in minutes!
XA.net’s in-house engineering team has built a number of advertising, adserving, data management and optimization technologies that form the components of its advertiser platform including:
- Real-time bidding across major inventory sources
- Optimized tag-based buying on major ad exchanges, networks and sources
- Integrations with major inventory and data providers
- Bulk-upload tools for loading hundreds of creatives at once
- Integrated adserving and campaign verification reporting
Underlying the campaign creation and management front-end is XA.net’s backend data- and inventory management engine encompassing our proprietary pixel/cookie server, impression-level logging and optimization, real-time bidding engine, and streamlined API connections into multiple data and inventory partners. Our engineering and optimization team is all in-house, based at our headquarters in downtown San Francisco, and in London (UK).
Signing up for CPMatic is free, and campaign minimums vary by partner system. If you are looking to spend $25,000 a month or more, please contact our account team so we can help customize a premium service program for you.
